Behind the Scenes with Storm Models at London Fashion Week AW12
Watch this behind the scenes look at the life of a London Fashion Week model. Natasha from Storm Model Management gives us an inside glimpse from the back of her Mercedes-Benz.
RAKE promo film for AW12 Presentation sponsored by Mercedes-Benz
RAKE menswear presents this promotional video ahead of their London Fashion Week AW12 show.
Gladys goes shopping for her London Fashion Week outfits!

When you’re a retired model and fashion icon to canines everywhere, dressing for the front row of London Fashion Week is no easy feat. No-one understands this more than the ever-groomed Gladys, one half of Brix Smith-Start’s beloved pugs.
Arriving in style at London’s Bond Street in a chauffeur-driven Mercedes-Benz, Gladys was accompanied by Pixie and Brix to help select her Fashion Week outfit!
Gladys took time out to chat style, share her in-depth thoughts on FashionREAD MORE
Lara Stone behind the scenes
Lara Stone talks exclusively about the Mercedes-Benz ‘Icons of Style’ visual shoot. Find out what her personal highlight of the day was, how she prepared for the theme of the shoot, and what it was like to fly in a harness!
Click here to watch the video.
British Fashion Awards 2011 Exclusive Video
Watch exclusive highlights from the British Fashion Awards ceremony. The event which celebrated British style and design, was attended by Victoria Beckham, Stella McCartney, Sarah Burton and Alexa Chung. For a full list of the BFC award winners click here.
The Best of London Fashion Week S/S12
We bring you the most memorable moments from London Fashion Week S/S12 from Mercedes-Benz featuring Giles Deacon, Mulberry, Julien MacDonald, Christopher Kane and Aquascutum.



