RAKE promo film for AW12 Presentation sponsored by Mercedes-Benz
RAKE menswear presents this promotional video ahead of their London Fashion Week AW12 show.
Back-of-the-Mercedes interview with Clive Darby
London Fashion Week The Daily proudly presents a back-of-the-Mercedes interview with Rake menswear designer, Clive Darby.
Tell us a bit about the Rake Lounge collection?
This is our second time presenting Rake Lounge. We have two collections, Rake Lounge and Rake mainline, and the philosophy for both collections is exactly the same, it’s really about flexible pieces that can be broken off and worn in any number of ways. Rake Lounge is specifically about evening-wear, cocktail-wear andREAD MORE
Back-of-the-Mercedes interview with David Koma
London Fashion Week The Daily proudly presents a back-of-the-Mercedes interview with designer, David Koma.
Congratulations on receiving the BFC NEWGEN sponsorship again this season, what has this meant for you?
It’s the fifth time I’ve received this sponsorship, and every time I feel super happy because without their support I would not be able to achieve all the amazing things that has happened to my brand. I am forever in love with NEWGEN and the whole teamREAD MORE
London Fashion Week AW12: A Day in the Life of a Fashion Buyer
We follows Matches buyer Natalie Kingham as she attends some of London Fashion Week’s most exciting shows. She offers an insider view on the fashion industry and a buyer’s perspective on catwalk shows.
Behind the Scenes with Storm Models at London Fashion Week AW12
Watch our exclusive behind the scenes video of Storm Model Anne Sofie, talking about the hectic life of a model during London Fashion Week.
Behind the Scenes at MASC Studios
Not many designers score their very own display in the window of a world famous department store in their first season, but that is exactly what happened to MASC duo Duncan Shaw and Billy Yick. After being approached at September’s Vauxhall Fashion Scout exhibition , the designers were given just three weeks to turn around the pieces which ended up being seen by hundreds of thousands of people passing the Oxford Street store. They also saw their collection soldREAD MORE
